Case Study
Dressed for the People Behind the Show.
How Entity Brands helped Stageset create a cohesive, high-performance uniform system for the people behind the show.
Stageset needed a uniform system that was consistent, durable, and practical across every environment their crews work in.
01. THE CHALLENGE
Stageset is a team of problem-solvers, builders, and creatives working behind the scenes to bring live events and experiences to fruition. With team members working across event builds, production sites, technical environments, and client-facing settings. Stageset needed a uniform system that could perform across a wide range of roles and environments. The goal was a consistent, recognisable team identity that never compromised on practicality, comfort, or the demands of hands-on production work.
Photography courtesy of Stageset.
02. THE SOLUTION
Entity Brands worked with Stageset to develop and supply a comprehensive branded apparel program, outfitting the team with 500+ units across a diverse range of garments and accessories.
Everyday Performance Wear
Breathable, moisture-wicking short and long-sleeve tees, plus branded polos for a more polished, versatile look
Layering for Every Site
Hoodies and quarter-zip pullovers built to layer across changing working conditions
Hi-Vis Workwear
Dedicated hi-vis vests for production environments where visibility is essential
Headwear & Branding
Branded snapback trucker caps and wide-brim outdoor hats, finished with custom embroidery and screen printing
Photography courtesy of Stageset.
03. THE OUTCOME
Stageset's crews now show up to every build, site, and event with a recognisable presence, no matter the role or environment. Entity Brands gave the team a wardrobe built to move with them, from the warehouse to the stage.
That range extends to genuine on-site performance. UPF-rated hi-vis vests shield crews working long hours in direct sun, while durable everyday pieces are built to withstand the physical demands of production work. Together, they reflect Stageset's creative, energetic brand personality.
Photography courtesy of Stageset.
The Numbers Speak For Themselves.
500+
Staff Outfitted
5
Departments & Roles
Production Crew
Staging
Technical Teams
Project Management
Operations
7
Apparel Types
Performance Tees
Polos
Hoodies
Quarter-Zips
Hi-Vis Vests
Snapback Caps
Wide-Brim Hats
